The Importance of Alt Text, Image Titles, and Image Descriptions

Hello, SEers! It’s great to have you drop by and hang out for a while. Because I’m a visual person, I want to chat about images today—all those lovely pictures we share on our blogs. This isn’t about copyright, making sure your images are royalty free, or obtained through a stock site. That’s another post for another day and I think most of us know displaying work on your blog you don’t own (especially without proper attribution) can set you up for headaches, even lawsuits. Harmony Kent recently shared Public Domain practices and sources you might find helpful.

What I want to address are three elements you should be adding to every image:
Image Title
Alt (or alternate) Text
Image Description

Adding these items allows search engines to easily find and index content. As an example, Google places a higher rank on images with Alt Text than those without. If…